Turn any YouTube video into platform-optimized social media posts with AI-generated copy and custom visuals using Claude Code and Blotato. Build a reusable Claude Code skill that extracts transcripts, rewrites content in each platform's native tone, generates matching visuals (LinkedIn infographic, X quote card, Instagram carousel with profile photo), then publishes via Blotato's API — one long-form video to three ready-to-post assets in minutes. The skill gets smarter every run. By Nate Herk
Extension
Install Claude Code extension
API Setup
Create account, get API key, connect accounts
Create Skill
Build the repurpose YouTube video skill
Add brand assets and API keys
Think of a skill like a recipe. It tells Claude Code the name of the dish, the ingredients, the steps, and the finished output. Every time you ask it to make that dish, it reads the recipe and produces consistent results. And because Claude Code updates the skill document after each run with learnings and workarounds, the recipe only gets better over time.
Source Video
Copy the video URL to repurpose
Repurpose Skill
Run the skill with your YouTube URL
One command triggers the full pipeline. Claude Code extracts the YouTube transcript, identifies key themes and memorable quotes, then produces platform-specific content:
Everything saves to drafts/[video-name]/ with separate folders per platform.
Review all drafted posts and visuals
Revisions
Revise content based on your feedback
Blotato API
Publish to LinkedIn, X, and Instagram
Each time you run this workflow and give feedback, Claude Code updates its skill document with learnings — workarounds for transcript extraction, tone preferences, visual styles, API quirks, image sizing rules. It also logs known issues and auto-fixes them. By the 10th run, it produces near-perfect drafts with minimal revision needed.
After your first few runs, use /init to create a CLAUDE.md file — the system prompt for your project (keep it under 150 lines). Move Python scripts into a scripts/ folder. A clean workspace helps Claude Code maintain context as you add more skills and scale the project.
This skill handles LinkedIn, X, and Instagram — but you can extend it to TikTok, Facebook, Threads, or any platform Blotato supports (9 total). Build separate skills for getting inspiration, content calendars, or video creation. Each skill lives in .claude/commands/ and can be invoked independently.
Turn any YouTube video into platform-optimized social media posts with AI-generated copy and custom visuals using Claude Code and Blotato. Build a reusable Claude Code skill that extracts transcripts, rewrites content in each platform's native tone, generates matching visuals (LinkedIn infographic, X quote card, Instagram carousel with profile photo), then publishes via Blotato's API — one long-form video to three ready-to-post assets in minutes. The skill gets smarter every run. By Nate Herk